Know thy Readers, Else They May Not Read Again!
Knowing your Readers, is so, so important…. As I said in my last post you should consider all of your website readers/subscribers to be clients of yours. If clients don’t get what they want they go elsewhere!
I recently made a guest post for Easy Wordpress along similar lines where I said:
Of course you know who reads your blog - it’s:
- 22 people in Google Reader,
- 32 people using Firefox Live Bookmarks,
- 90 people on Technorati,
- and another 30 get it delivered on Feedburner email…
I’ll ask the question again… Do you know WHO reads your blog?
The answer is probably no, unless they comment regularly.
I genuinely believe this, most people won’t know who is reading their site - they’ll just be a bunch of statistics - but are they the right statistics?
Do you know if they keep coming back because they enjoy what you write, or because they’ve accidently set your blog as their homepage?
But getting them to talk and interact is a whole different ball game, as I said in my post - you need to make it easy for them to comment and make it worthwhile as well!
Misti @ Pureblogging recognises this as well, and gives some excellent methods for getting to know your readers. Starting with just asking them!!